The Sweet Afton Hotel is situated in the centre of Blackpool, close to the famous Tower, exciting promenade, Winter Gardens and Grand Theatre.

The Sweet Afton Hotel is the ideal base from which to enjoy the many attractions Blackpool has to offer. Visit the famous Pleasure Beach with its breathtaking rollercoaster and the world's largest collection of amusement park rides.

Or enjoy the magnificent views from the legendary Blackpool Tower. The Grand Theatre, the Opera House, the Hot Ice Show, Three Fun Piers and Blackpool’s choice of clubs and discos including the renowned Funny Girls.

With all this, Blackpool has to offer a different style of entertainment every night of your stay.Enjoy 7 miles of incredible Golden Beaches, the magic of The Tower Circus as well as the Winter Gardens, the Sea Life Centre, Blackpool Zoo, Stanley Park & much more.

Blackpool is the most colourful and spectacular when the famous Illuminations switch on and millions of bulbs light up the Seafront.